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James Cowan is deputy editor of Canadian Business. He spent seven years as a reporter at the National Post, and his work has appeared in Toronto Life, Saturday Night, This Magazine and Elle Canada. In 2008, he worked as a journalism instructor in Africa as part of the Rwanda Initiative.

Follow me on my blog(s): Sales & Marketing  /  Business Briefings

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Featured Article
Topics  Communication, Media, and Marketing  /  Strategy  /  Lifestyle Tim Hortons' new coffee cup: why the supersize? By James Cowan  | February 14, 2012

How Tim Hortons is tricking us into buying more coffee.

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From the editors: RIM still has a lot of life left
CB_Blackberry(Photo: Daniel Acker/Bloomberg/Getty)
Research in Motion suffered some tough past few years but that doesn't mean it's dead.
Jaws (the ride) goes extinct after two decades
ARE4ABCB_jaws
A perfect storm of natural disasters and rising costs finally beached the world’s most famous shark.
From the editors: Old age security reform needs a plan
CB_Stephen HarperPrime Minister Stephen Harper geets seniors at a campaign event in Riviere du Loup, Quebec on Wednesday April 20, 2011 (Photo: Frank Gunn/CP)
The old age security program requires reforms far greater than simply changing the age of eligibility.
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Topics  Lifestyle Extreme Trust: Honesty as a Competitive Advantage By James Cowan  | May 17, 2012 Book review: Why don’t your customers trust you? That's the central question of this treatise by a pair of customer-service consultants.
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Topics  Lifestyle The End of Growth By James Cowan  | May 15, 2012 Book review: What happens when economic growth is no longer possible—or even desirable?
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Topics  Investing Infographic: How BRIC and other economic groups compare By James Cowan  | May 14, 2012 We compare the vital statistics of BRIC nations with those of the recently coined MIST and CIVETS.
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Topics  Lifestyle By Invitation Only By James Cowan  | May 11, 2012 Book review: The founders of the Gilt Groupe earned their fortunes selling luxury goods on the Internet, but their joint memoir suffers from a distinct lack of quality control.
CB_Greg Saretsky and Michele Arcamone<p>Bombardier's Michele Arcamone (left) with Westjet CEO Gregg Saretsky (Photo: Larry MacDougal/Westjet)</p>
Topics  From the editors Canada’s economic outlook is glowing; so too should our confidence By James Cowan  | May 08, 2012 From the editors: From employment rates to GDP, the trend lines for almost every graph are now pointing in the same direction—up.
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Topics  Strategy Which cause marketing issues are best for business? By James Cowan  | April 30, 2012 Infographic: Not all causes are equally popular: some, like the environment, can provide a big boost to sales, while others, like reducing child mortality, don’t resonate. We look at the good causes that are best for business.
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Topics  Lifestyle The Art of the Sale By James Cowan  | April 27, 2012 Book review: Philip Delves Broughton examines the world of sales, from Tampa to Morocco.
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Topics  Lifestyle An Economist Gets Lunch By James Cowan  | April 27, 2012 Book review: Tyler Cowen’s latest work of pop economics is a bracing riposte to the locavore likes of Michael Pollan.
NSFW_CBIs this ad safe for work? If not, you may be working at the wrong place. (Photo: Getty; Nabisco)
Topics  Lifestyle  /  From the editors From the editors: Company policies on 'NSFW' By James Cowan  | April 26, 2012 Offices often resemble adult daycares, where harmless amusements are thrust upon us and anything mildly dangerous is kept out of reach.
CB_air canada(Photo: Christinne Muschi/Reuters)
Topics  Strategy Can Air Canada be saved? By James Cowan  | April 16, 2012 Air Canada is in such bad shape, it may be heading for bankruptcy. The solution? A whole different kind of airline.
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ISSUE: June 2012

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