AP-GfK poll: Most Americans are not doing much to change habits in wake of data breaches

Anne D'Innocenzio, The Associated Press 0

NEW YORK, N.Y. – American shoppers say they are very concerned about the safety of their personal information following a massive security breach at Target, but many aren’t taking steps to ensure their data is more secure, says a new Associated Press–GfK Poll.

Americans say they fear becoming victims of theft after the breach that compromised 40 million credit and debit cards and personal information of up to 70 million customers. In the survey, nearly half say they are extremely concerned about their personal data when shopping in stores since breach.

But just 41 per cent have checked their credit reports. Even fewer have changed their online passwords at retailers’ websites, requested new credit or debit card numbers from their bank or signed up for a credit monitoring service.

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