Harvard University Press gets a new, digital-friendly logo

And the graphic gurus like it.

 

harvard-newlooks

What the graphic-design gurus say:

Henry Steiner
Founder, Steiner & Co.
“The redesign is brilliantly simple. The mark stays visible whether in a tiny size, stamped or any colour. The Garalde typeface in the wordmark makes a contrasting foil to the simple mark and projects a sense of academia.”

John Furneaux
Principal, Projektor
“A bold and necessary leap forward as the publishing industry transforms itself from print to pixels. The symbol creates an easily identifiable mark, while at the same time highlighting its most important asset–the Harvard name.”

Comments are closed.