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SALES STRATEGIES		SALES TECHNIQUES & TACTICS
Great Ideas: Better than all the rest Stand out as an effective salesperson and one others want to deal with. PLUS: How to sell for profit The perils of stealth marketing		Great ideas: How to network Advice on how to get clients to stop procrastinating and buy right away. PLUS: 5 lessons from Halloween Great Ideas: How to trigger a sale

MANAGING A SALES FORCE		MOTIVATING YOUR SALES TEAM
Great Ideas: Why you don't follow up Rationalizations salespeople make to not follow up with client prospects. PLUS: Selling your vision isn't a part-time job 5 sins of sales bosses		Never stop selling your vision Chief Brand Officers state the vision over and over to motivate their staff. PLUS: Keep your sales team hungry P2P: Overcoming a sales slump

MARKETING & PUBLIC RELATIONS		CUSTOMER SERVICE
Public relations: Making headlines Public relations seems like a natural thing to outsource, but no one can tell your story as effectively as you can. PLUS: Online marketing: Google grabbers Marketing made easy		Fix 5 Web site sales blunders If you sell to business, chances are your site is driving away customers. PLUS: How To: Turn complaints into cash Now that's customer service

Best Practices		Success Stories
Procurement: Selling to Uncle Sam The world’s largest customer is the U.S. government. Here’s how to get your piece of the procurement pie. PLUS: How to find new customers Measuring marketing effectivenes		Canadian beauty Ben Barry's new book is a manifesto for young entrepreneurs. PLUS: HOT 50 profile: Swiss Medica PROFIT 100 profile: Workbrain

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