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Saturday, November 07, 2009 05:05 PM
 
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Client retention: Can’t live without you
Jennifer Myers |
Hanging on to clients is vital in today’s brutal economy. Here’s how to make your company so indispensable that customers would never leave you for your rivals.

Entrepreneur of the month: Shaun Shienfield
Kali Pearson |
Knetgolf.com’s co-founder’s made it big off other companies’ balls.

Social Media for CEOs
Mitch Joel |
Twitching over Twitter? Flummoxed by Facebook? E-marketing guru Mitch Joel reveals how to use social media in any business.

Entrepreneurial success: Masters of one
Chris Atchison |
It's said that great companies focus on doing just one thing really well. Let these red-hot firms show you how to be a master in five key disciplines that produce big results.

Marketing: Painless promotion
Eleanor Beaton |
Use these inexpensive tactics to push your product without busting your bank account.

The 7 new truths about your customers
Kara Aaserud |
How you can employ just a few simple tactics to satisfy your customers' fast-rising demands.

Sales management: Sales falls
Tim Rooney |
An entrepreneur’s guide to the 7 habits of highly ineffective salespeople -- and how to break them.

Growth Strategies: Leader of the proposition
Rick Spence |
Tony Lacavera has built Globalive Communications from an unknown upstart into a $125-million-a-year telecom player. Here’s how.

The biggest lie in business
Jim McElgunn |
Most entrepreneurs deceive themselves by claiming to know their competitive advantage. Discover the truth about your company, and you can send your sales soaring. [Honestly!]

2008 Sales Handbook: Test - Nurturing sales leads
Richmond Wong |
Cultivating sales prospects is essential to your firm's growth. Take this true/false test to learn whether your lead-generation strategy will bear fruit.

2008 Sales Handbook: Hiring – How to hook a sales hero
Diane Peters |
It’s never been easy to find great salespeople, and it’s only getting harder. We asked entrepreneurs and sales gurus to reveal what works best to attract top sales reps.

2008 Sales Handbook: Body language - Phrases of the flesh
Richmond Wong |
Learn to speak body language, and watch your sales soar.

2008 Sales Handbook: Compensation – Pay for profit
Eleanor Beaton |
Reward your salespeople for generating margin rather than revenue and you’ll not only boost your bottom line, but retain your best sellers as well.

Recyc PHP: Of vision and volume
Rick Spence |
By transforming diapers into a saleable commodity, Recyc PHP helps save the planet and cuts manufacturers’ costs. So, why is the firm still scrambling for growth capital? Our judges weigh in.

2008 Sales Handbook: Technology – Digital drivers
Eleanor Beaton |
Support your salespeople with these five evolving technologies, and you’ll close more profitable deals, quicker.

2008 Sales Handbook: Introduction
Jim McElgunn |
Sell more! Let our 2008 sales guide show you how to find great salespeople, generate better leads and close more profitable business deals.

Online marketing: Google grabbers
Jim McElgunn |
Five proven secrets to ranking high on Google from an entrepreneur who took search-engine optimization into his own hands.

Procurement: Selling to Uncle Sam
Kara Aaserud |
The world’s largest customer is the U.S. government — and it’s willing to buy from Canadian entrepreneurs. Here’s how to get your piece of the procurement pie.

VIP Services: All systems go?
Rick Spence |
Jayson Gaignard has the basis for a great local business, but will his elite concierge service work as a national franchise network?

Wovenfare International: The best-laid plans
Rick Spence |
Wovenfare's founders broke up barely a year after starting up. Five months on, the remaining partners are still scrambling for customers — and rethinking their revenue model.

The Business Coach Podcast
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5 lessons from Halloween
Ian Portsmouth |
Who knew October 31st provided so many exercises in sales, marketing and strategy?

Inergy Mind Spas: Money on the mind
Rick Spence |
Rene Messier wants to cure the stress epidemic with his Inergy Mind Spas. Consumers are buying into the concept, but what about investors?

Mari's Maternity Mattress: Labouring for lift-off
Rick Spence |
A home-based business in Chilliwack, B.C. sells an invention millions of women might buy—if only they knew about it. Should the founders hang on or sell out?

The perils of posing
Chris Powell |
Stealth marketing can generate the buzz you crave, but is it worth the risks?