NEW YORK, N.Y. – AOL is looking to connect more with the public, so it’s building a ground level, public-facing studio in downtown Manhattan for its live programming.
It promises to use top technology to engage more with its audience, including shooting in 360-degrees for virtual reality.
Jimmy Maymann, executive vice-president and president of AOL Content and Consumer Brands, said AOL Build showed the company’s commitment to “immersive live experiences and creating a studio that will serve as a cultural destination, digitally, as well as within New York City.”
The announcement was made Tuesday as the digital giant AOL detailed plans to create more live programming. The studio is set to be unveiled this fall.