Burberry breaks 1 billion pound sales mark as trench coats, leather boosts brand

LONDON – Fashion luxury brand Burberry says revenues grew 7 per cent in the six months through Sept. 30, with strong demand for its iconic trench coat, leather bags and men’s tailoring.

The company said revenue rose to 1.1 billion pounds ($1.6 billion) in the period, reflecting strong performance in Asia and in the Americas.

The company also launched its My Burberry fragrance last month, the personalized fragrance that contributed to reported growth of about 46 per cent in the beauty division.

Anusha Couttigane, senior fashion analyst at Conlumino, says that while Burberry has seen some softening in growth among Chinese consumers, strong web sales have boosted the brand.

The company warned of a difficult external environment, but CEO Christopher Bailey said Tuesday that Burberry is looking forward to the “all-important festive periods,”