Canadians need to think differently about expanding their business as emerging countries become a bigger source of potential clients, says vice-president of research and chief economist at BDC Pierre ClÃ©roux.
Businesses will also have to adjust to a changing workforce, investing more to reduce the demand for workers, and getting more creative about how to retain older workers. Changing demographics also mean major changing in consumer demand. The new generation will want different kinds of products and services.
How do you prepare for these and other changes? ClÃ©roux sat down with PROFIT after his talk at this summer’s PROFIT 500 CEO Summit to summarize his advice for Canadian SMEs. Watch the video below.
Want more secrets to CEO success? Watch these short videos taken at the PROFIT 500 CEO Summit: