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No one knows how to build a business better than the entrepreneurs behind some of Canada's most successful companies. These are their most powerful lessons. Ted Rogers President & CEO Rogers Communications Inc. Toronto See the other side "Early on, I learned that it is very important to understand the logic of those who you are trying to partner with, persuade or pursue. I've always had a lot of ideas but, to succeed, you have to be able to see the situation from the other side. "When Pierre Juneau was chairing the CRTC [in the early 1970s, when the broadcast regulator was wary of the explosive growth of cable TV], I learned that it was critical to put myself in his position and imagine his perspective. This was instrumental in our achieving successes before the regulator." —JM
