According to common notions of leadership, business leaders are charged with guiding and energizing their people and partners consistently and continually. It is a tall order but there is no single secret to filling it successfully. How do you win that battle? By applying the six “C’s” of the maestro. In this episode of the Business Coach Podcast Ian chats with Michael Lipkin, president of Environics Lipkin, the Motivation Arm of Toronto based Environics Research Group. Mike is also one of North America’s preeminent coaches and motivators, and one of the keynote presenters at Growth Camp 2011, PROFIT Magazine’s upcoming conference for Canada’s top new growth companies.